EMT Practice Test

1. Question Content...

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Question1: What is the file size limit for images and files uploaded to the Design Studio of Adobe Marketo Engage?

Question2: Which type of A/B test would the marketer use to optimize their email's design to increase the email click rate?

Question3: In the Results tab of a Smart Campaign, what is the exported row limitation?

Question4: What are two System Smart Lists in Adobe Marketo Engage? (Choose two.)

Question5: A marketer needs to know the names and email addresses of the people who submitted their information in the global demo request form on an Adobe Marketo Engage landing page.
How would a marketer find this information?

Question6: Which is considered a best practice when building a Smart List?

Question7: A marketing manager needs to change the channel of an Event Program from Webinar to Seminar. Within the program, where would the marketing manager make this change?

Question8: A marketing manager creates an Email Program in January and spends $100 on stock photography for the email that month. The email deploys in February.
As a best practice, in which month(s) would the period cost be inputted in the program Setup tab?

Question9: How would a marketer find out how many people changed their Person Status from Marketing Qualified to Sales Qualified in the past 30 days?

Question10: Custom tags can be used for which purpose?

Question11: To receive marketing emails from a company, a person must sign up via a form submission. Then, an email will be sent that requires a click to confirm the opt-in.
Which type of opt-in process is being used?

Question12: What does the Change Program Status flow step do?

Question13: An Adobe Marketo Engage professional wants to score Vice Presidents as +10 and Executives as +20. In their company's person scoring model, which type of scoring would they use?

Question14: A marketing manager launches an Email Program A/B Test with the test type of Whole Email. They follow best practices when selecting the winning criteria.

Based on Email Program A/B Test Dashboard, which variant is the winning version?

Question15: An email analyst needs to know if the click-to-open rate of their marketing team's emails has increased in July of this year compared to July of last year.
Which report would the email analyst consult to find this information?

Question16: Which two image file types are accepted by Adobe Marketo Engage? (Choose two.)

Question17: When cloning in Adobe Marketo Engage, which two best practices should be followed? (Choose two.)

Question18: In a webinar program, a marketing manager needs to mark people who filled out a registration form with the Registered status.
Which flow step would the marketing manager use to set up the Smart Campaign?

Question19: Which type of Smart Campaign is listening for and automatically responding to person's actions?

Question20: A marketer builds a Default Program containing a form and a local Adobe Marketo Engage landing page. A new person fills out this form.
What are two ways this action would affect the person in Adobe Marketo Engage? (Choose two.)

Question21: Which would be a valid reason for a person's Email Invalid field to be marked as True?

Question22: In an Email Program, which two setup steps are required for an email to be sent? (Choose two.)

Question23: What happens when an approved Adobe Marketo Engage landing page is edited?